What exactly are former UFC champ Chuck Liddell and his ladyfriend doing here? Why, making a viral promotion for Reebok, duh. (That, and working out completely naked. (mediabistro.com)

For years now, we’ve operated under the impression that Jayden James‘s heart belonged to us, and us alone. But dear Jayden has gone astray: we’ve received word that she’s dating MMA fighter Chuck “Iceman” Liddell. If it is true—and there seems to be copious evidence that it is—we can only